Jon Miller
Bidisha
Bidisha

Jon Miller, Lucy Parker and Michael Woodford .

Chaired by Bidisha

Big Business: A Force for Good or Ill?

Sunday 30 March 2014
12:00pm

1 Hour

Duration

Oxford Martin School: Lecture Theatre

Venue

£11

Ticket price

Big business is never far from the news, whether it be the bankers and their huge bonuses or corporate giants perceived to be riding roughshod over local communities. But is the story as simple as that? Is big business solely about the pursuit of profit? Can big business pursue profit but also meet some of the social and technological challenges we face today? Our panel aims to throw some light on the subject.

Jon Miller and Lucy Parker are co-authors of Everybody’s Business: The Unlikely Story of How Big Business Can Fix the World. They show how some of today’s leading companies are realising that lasting success comes from having a broader purpose than simply profit, and that many are driving their business forward by tackling some of the challenges we face. Miller and Parker are both partners in leading corporate communications business, Brunswick.

Michael Woodford was president and chief executive of the iconic Nikkei-listed Japanese corporate giant, Olympus. He blew the whistle on his own company and exposed a $1.7bn accounting fraud. Exposure is his gripping account of how he chose the truth over his multimillion dollar salary.

Chaired by critic, journalist and broadcaster Bidisha.